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There is a common thread in many male transformation stories. A guy starts off overweight – he eats poorly and is sedentary. Then he discovers how to eat right, how to lift weights, and before you know it – new words like cardio, metabolism, and HIIT become part of the standard vernacular.
At some point along the journey – fat loss turned into bodybuilding. Is this the answer for every man?

Is every issue the same?
People who undergo a physical transformation using diet and exercise are amazing. It takes courage, dedication, consistency, and plain hard work. It’s impressive and worthy of respect. But what makes a man? A ripped physique? Great guns and a shredded six pack?
I would argue that few men would deny wanting a muscular physique. It’s not just women that have body image issues. The sculpted models in magazines like Men’s Health or Men’s Fitness shout out from the magazine racks. They catch your eye and play on your mind.
The basic principles for muscle building include:
- Eating 5-6 meals per day
- More protein (pref. eaten at every meal)
- Intense weight training workouts
- Plenty of sleep.
The supplement industry would love it if you spent hundreds (or thousands) of dollars on shakes, Meal Replacement Powders, whey protein, creatine, glutamine, and anything else you can think of. There is no denying that many of these supplements are effective – but where does it end? When do you stop? Is it sustainable to live like this? Does every man have to be heavily-muscled – or lean and ripped?
I posed some of these questions to author and entrepreneur Jeremy Likness. Jeremy went from fat to fit and then began the routine of ‘bulking’ and ‘cutting’ – but nowadays he practices yoga, some running, and biking with his daughter.
“Why the Change?”

Jeremy with muscles (2001)
“The bodybuilder trend is popular and marketable. Everyone wants abs and muscles and to turn heads. I realized on this journey that my true journey wasn’t about impressing people but learning to love myself. It reached a point with bodybuilding that my son was afraid to ask me to play basketball with him because I needed to rest for my muscles to grow.”
“But Don’t Muscles and Abs Mean Good Health?”
“Because many of us have a shallow level we sometimes get attached to, it’s easy to try and fool ourselves into believing the muscles and abs mean good health, but the reality is there are plenty of unhealthy people with big muscles lumbering around.”
“So What Have You Learned?”
- Muscles don’t matter. They look good, but what I want is strength for a good quality of life (i.e. I want the biceps that are strong to break the shock of an unexpected fall).
- Flexibility is important – you just can’t convince me there isn’t a benefit from having a large range of motion as opposed to a tight/stiff/limited range of motion.
- Health is important. If I am eating healthy, exercising, focusing not just on cardio but also strength and flexibility, I am in the zone. I don’t need to have a ripped six pack to be healthy, and I don’t need huge muscles to be strong and flexible.
“Was it What You Really Wanted?”
“I must admit it was a huge battle for me because my ego wanted me to be the ripped, huge person, and the “fans” also wanted this and got really annoyed when I started softening up a bit. However, I realized that phase was also important because if I let myself turn into it just for the attention/ego aspect, it would be no different than any of the other addictions I battled in life, and this time I wanted to be on top and in control, so I fought through the ego to get a balance.”
We must aim to look after our bodies, but the prevailing cult of physical perfection can distract us from simply enjoying life, recreation, and good health.



